Now to some people this discussion might border on sacrilegious - but I do know the power of a freebie, I am after all a Kenyan and did work in the advertising industry. Trust me those two factors combined could make me go anywhere and do anything on the pretext of saving money and being ‘pampered’ by client. Freebies unto themselves are no entirely bad, but it’s the addiction to it that might just hamper the development of basic things in this here our country.’
Take for instance the upcoming Kenya vs Namibia game in September, if I were to tell you that KFF is giving away 100 free tickets there would be enough people clamming to get those tickets, when in fact however they only cost 300/- for VIP and 100/- for the watus. But were I to ask that you pay for the tickets, I would be sure to get some smart reply that football in Kenya is substandard and you wouldn’t want to be caught dead supporting what the KFF stands for in terms of corruption or some sob story that would suit your fancy. Yet you will gladly wear or have a sticker emblazoned “Najivunia kuwa mkenya.”
I was in a random conversation sometime back where someone said that they would rather watch New Zealand vs SA on DSTV than go for the Kenya vs Uganda Elgon Cup meet that was happening on the very same day. Asked for his reason it was that he would rather watch a high quality game. I don’t begrudge this fellow for wanting the best things in life but watching tri-nations on DSTV and Football Premiership on GTV won’t in the long run boost the moral of our athletes, pushing them to go even further. But he didn’t fail to mention that given a freebie he would have attended. My actual problem is that 1) the guy had such an opinion 2) he was comfortable spreading the word and 3) likely to influence a younger generation of individuals who would take up the same mentality and continue to create a culture of apathy as far as supporting our sports people, artists et al goes.
On another note I did enjoy watching the Olympics in Beijing, esp appreciated Team Kenya and all they did to perform at their best and make us proud. I was especially moved when Samuel Kamau Wanjiru stepped into the stadium for his last lap of the marathon, and his smile and the pride in his eyes; and how because of him we got to hear the Kenyan anthem at the closing ceremony - which am sure was being watched by everyone around the world. Kudos to our heros.